Graduate Certificate in Integrated Marketing Communications

A graduate certificate program designed to prepare students for employment in integrated marketing communications.

PROGRAM HIGHLIGHTS

The certificate in integrated marketing communications helps students prepare to create and manage communications with coordination in terms of message, positioning, and timing. Recent business trends show growth among marketing agencies delivering integrated solutions, and this certificate prepares our students for roles in such organizations. In this program, students will learn about sales promotion, sponsorships, direct and database marketing, and how to craft an advertising strategy.

TUITION

Ageno School of Business Courses: $2,700 per 3-unit course

Tuition varies for other courses. See Tuition & Fees for details.

LOCATIONS

This program is offered at the following locations: san_francisco.