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WORKSHOP

David Franklyn

  •  Dec 10
  •  4 - 5:30 pm
  •  Location TBA & Online
REGISTER ONLINE

Turning Ideas into Assets: IP & Start-up Workshop

This workshop will engage students in a realistic simulation of the strategic and legal considerations that go into branding a Start-Up company and protecting its intangible assets. Participants will be introduced to resources and empirical approaches that gauge the effectiveness of potential company and product brand names and measure their ongoing impact on consumers. Participants will also learn the basics of trademark clearance -- ensuring a desirable mark is not already being used and is non-infringing -- and of trademark registration -- at both the Federal and state levels.

David Franklyn is a prominent law professor who is considered one of the nation's preeminent experts on intellectual property and technology law. He joined the faculty of Golden Gate University in 2018. Since 2000, he has been the Director of the McCarthy Institute for IP and Technology Law now located at GGU. He consults with some of the world's leading companies and serves as an expert witness in trademark and IP cases. Franklyn has a joint appointment between the School of Law and the Ageno School of Business. This joint appointment will allow students to take classes that integrate legal and business principles.


 

SEMINAR

Claudia Giolitti

  •  Dec 10
  •  7 - 8:30 pm
  •  Location TBA & Online
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New Perspectives & Treatment of Sexual Abuse After the #MeToo Movement

Sexual abuse has been internalized by survivors in many ways, deeply affecting family dynamics, boundaries setting skills, personality, core beliefs, and more. It's only until very recently that we started talking about sexual abuse openly with the help of the #MeToo movement. Claudia Giolitti strongly believes that most therapists are not fully prepared to deal with what will become a very common reason to seek therapy in the upcoming future, as women (and men) increasingly feel safer to talk about their sexual abuse story and start their healing. This training will cover discussion and clarification of main sexual abuse concepts, and treatment interventions beyond the basics of reporting (to parents or authorities). Whether you are a Psychology, I/O or HR professional or student, this seminar is essential in understanding concepts within the context of today's environment.

Claudia Giolitti is a Licensed Marriage and Family Therapist and Clinical Psychologist who owns a Private Practice with two locations in Manhattan (Psychotherapy for Young Women). She specializes in helping young women heal from sexual abuse trauma, navigate difficult life transitions, and solve relationship issues combining psychodynamic and mindfulness approaches. Claudia also leads a group for Women Survivors of Childhood Sexual Abuse and provides Clinical Supervision. Claudia, originally from Venezuela, is a GGU alumnae.


 

IN CONVERSATION

Jeff Raz, Mike Kearney

  •  Dec 11
  •  9 - 10 am
  •  Library & Online
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A Clown & a Deloitte Partner Walk into a Room...

Former Cirque du Soleil clown and communications consultant Jeff Raz and Deloitte Managing Partner Mike Kearney discuss their successful, and ever-evolving, consultant/ organization business relationship. How do you start and nourish new ideas within a large organization? How can you use tools and skill sets from one world (like the circus) and apply them to great effect in a very different world (like accounting)?

Jeff Raz is an acclaimed performer who has appeared on Broadway and in a featured role with Cirque du Soleil. He has trained performers at professional theaters and acting conservatories including the Tony-award winning American Conservatory Theater, Cirque du Soleil and New York University and executives from Beijing to Berlin for clients such as Cisco and Deloitte. In 2000, Jeff founded the country's only comprehensive professional clown training program. He is the author two books: Snow Clown and The Secret Life of Clowns, which was launched at the Smithsonian in 2017 now available at www.jeffraz.com, Books Inc. Alameda or Amazon.

Mike Kearney is a Managing Partner at Deloitte, Mike has over 20 years of diversified professional services experience in the areas of risk management, client experience, finance, accounting, and innovation. He leads Deloitte's Brand & Reputation Management venture fund, which is focused on making investments in solutions to help organizations promote, protect and preserve an organization's brand and reputation and Innovating Spark, an experiential approach to engaging clients on Deloitte's disruptive tech-enabled solutions. He also hosts Deloitte's Resilient podcast series features authentic, engaging, and thought-provoking conversations with CEOs, senior executives, government officials, board members, and people outside the business world. Resilient can be found on iTunes at https://itunes.apple.com/us/podcast/resilient/id1106616041?mt=2.


 

WORKSHOP

Jeff Raz

  •  Dec 11
  •  6:30 - 8 pm
  •  Rooms 5208/10
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Leadership Presence & Nonverbal Communication Workshop

Do you know the 55/38/7 rule? It is widely believed that 55% of communication is body language, 38% is the tone of voice, and 7% is the actual words! Non-verbal communication in business is as important a vehicle of communication as any verbal message. Whether you are just starting your management career, moving up the org chart or brushing off your skill set, this workshop is for you. Learn from the Master! Former Cirque du Soleil Clown Jeff Raz conducts an on your feet workshop to build rapport and physical presence, craft compelling stories, and bring heart and authenticity to leadership. Jeff is an internationally sought-after consultant working with Fortune 100 executives to use their physical presence to develop confidence in presentations and communication.

Jeff Raz: Jeff is an acclaimed performer who has appeared on Broadway and in a featured role with Cirque du Soleil. He has trained performers at professional theaters and acting conservatories including the Tony-award winning American Conservatory Theater, Cirque du Soleil and New York University and executives from Beijing to Berlin for clients such as Cisco and Deloitte. In 2000, Jeff founded the country's only comprehensive professional clown training program. He is the author of two books: Snow Clown and The Secret Life of Clowns, which was launched at the Smithsonian in 2017 and is now available at www.jeffraz.com, Books Inc. Alameda or Amazon.

"You don't realize how language actually interferes with communication until you don't have it, how it gets in the way like an over dominant sense…Once comprehension comes, so much else falls away. You then rely on their words, and words aren't always the most reliable thing."
- Lily King from her book "Euphoria," a novel based on the life of Margaret Mead.


 

MEET THE AUTHOR

Kim Christfort

  •  Dec 12
  •  noon - 1 pm
  •  5221 & Online
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Business Chemistry: Practical Magic for Creating Powerful Work Relationships

By fostering a deep understanding of diverse working styles and perspectives, Business Chemistry serves as a practical guide for creating relationships, team environments, and organizational cultures that elevate the individual and collective performance of everyone. Kim Christfort offers concrete guidance for bringing out the best in people with diverse strengths and perspectives. Learn how to build empathy and stronger relationships by recognizing key differences in how people work and what they need to thrive, then flexing your own style accordingly; Manage and motivate different types of people by learning what kinds of interactions and working conditions kill their potential, and what kinds unlock it; Activate the power of diversity and lead teams to success by revamping norms and ways of working so all can perform at their best. Her book is available on Amazon. 

Kim Christfort is the national managing director of The Deloitte Greenhouse™ Experience team, which helps executives tackle tough business challenges through immersive, facilitated Lab experiences, and client experience IP such as Business Chemistry. As part of this role, Kim leads US Deloitte Greenhouses, permanent spaces designed to promote exploration and problem solving away from business as usual.


 

PANEL DISCUSSION

KEIRETSU FORUM

  •  Dec 12
  •  5:30 - 7:30 pm
  •  Rooms 5208/10 & Online
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Pitching Start-up Ideas to Investors

Presenting your business idea to investors is a hard-earned skill that can make or break the success of a venture. Here is your chance to observe trained entrepreneurs in action, pitching their ideas to seasoned investors. The Golden Gate Entrepreneurship Center runs a ten-week workshop for entrepreneurs looking to make their business ideas a reality. In this event, students from the Program will take the stage and present their ideas to a professional panel. Members of the global angel investor network The Keiretsu Forum will be on hand to critique the presentations, 'Shark Tank'-style.

Keiretsu Forum is a global investment community of accredited private equity angel investors, venture capitalists, and corporate/institutional investors. Keiretsu Forum was founded in the San Francisco East Bay in California in 2000 by Randy Williams. Keiretsu Forum is a worldwide network of capital, resources and deal flow with 53 chapters on 3 continents. Keiretsu Forum members invest in high-quality, diverse investment opportunities.


 

PANEL DISCUSSION

  •  Dec 13
  •  9 - 10 am
  •  Rooms 2201/02 & Online
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Start-Ups: Small Business, Entrepreneurship & Government Partnerships for Success

Entrepreneurial dreams really can come true! Learn how by joining GGU for a panel discussion on Business Start-Ups and what government resources are available to help move small businesses and entrepreneurial endeavors forward. The panel will be feature Federal, state and regional speakers, including U.S Small Business Administration, offering different perspectives for small business and entrepreneurship opportunities and support structures. Joining the panel will be SFMade, an organization that demonstrates how working with local elected leaders help to grow manufacturing in SF County. Facilitated by a professor from GGU Public Administration program Damon Conklin, with opening remarks by State Assemblymember David Chiu.

The panel will feature Federal, State and regional speakers offering different perspectives. Opening remarks by Assemblyman David Chiu. Panelists include:

  • Maral Farsi, Deputy Director, Legislative and Inter-Governmental Affairs California Governor's Office of Business and Economic Development
  • Julie Clowes, District Director- San Francisco District Office U.S. Small Business Administration
  • Linda Bidrossian, Senior Vice President, Bay Area Council
  • Kate Sofis, CEO-SFMade, a non-profit organization that builds and supports manufacturing in SF for locally made products, encourages entrepreneurship and innovation
  • Facilitator: Damon Conklin, Director of Government Affairs-Sacramento Regional Builders Exchange and GGU Adjunct

 

MEET THE AUTHOR

Guisselle Nuñez

  •  Dec 13
  •  noon - 1 pm
  •  Location TBA & Online
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Take Charge of Your Brand

Everybody needs a good cheerleader! Guisselle Nuñez's book will teach you how to become your own best cheerleader. This book provides you with quick and easy techniques to help you manage and own your personal brand for professional and personal success. Nuñez will guide you through thought-provoking stories, and how to use the personal branding workbook (at the end of the book) to help put into motion your personal branding strategy. Her book is now available on Amazon and www.guissellenunez.com

Guisselle Nuñez is an award-winning marketing professional, instructor, and author of the book "Take Charge of your Brand." Guisselle is the Director of Marketing, Public and Government Relations for Chabot-Las Positas Community College District, Alameda County. She holds a Bachelor's Degree in History and Italian, and a Master's Degree from Golden Gate University in Integrated Marketing Communications. Born in Nicaragua, she is fluent in Spanish. She is focused on helping organizations and individuals achieve success through enduring marketing and personal branding strategies by helping organizations communicate their value. Her combined 20 years of marketing and communications experience in various industries, enables her to provide guidance to her employers that is relevant, diverse, and results-oriented.


 

WORKSHOP

Guiselle Nuñez

  •  Dec 13
  •  1:30 - 3 pm
  •  Location TBA & Online
REGISTER ONLINE

Personal Branding 

How are you managing your personal brand for professional and personal success? Did you know everyone has a personal brand? Some people just take a more active role in shaping that image and those that do are better positioned for success! This workshop offers an insightful presentation by a marketing and personal brand expert, Guisselle Nuñez, author of "Take Charge of your Brand," who will provide you with techniques to own, build and manage your personal brand. Her book is now available on Amazon and www.guissellenunez.com.

Guisselle Nuñez is focused on helping organizations and individuals achieve success through enduring marketing and personal branding strategies. She's an award-winning marketing professional, instructor, and author of the book "Take Charge of your Brand." Guisselle is the Director of Marketing, Public and Government Relations for Chabot-Las Positas Community College District, Alameda County. She holds a Bachelor's Degree History and Italian and a Master's Degree from Golden Gate University in Integrated Marketing Communications. Born in Nicaragua, she is fluent in Spanish.