Bachelor of Arts in

Management

Education for Your Real World

At Golden Gate University, we know how tough it can be to finish your bachelor's degree. GGU was named the #1 school for adult learners because it focuses on the needs of people with real-world responsibilities. Online and on-campus courses are taught primarily by working professionals that will give you the up-to-date skills you need to succeed in today's competitive business environment. As a GGU student, you can expect unparalleled support in charting a course for your education and future career opportunities.

Online
San Francisco
Hybrid

660 /unit
(Net rates vary)

123 Total Units

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Are you a U.S. Veteran?

Yes

Do you plan to study on an F or J Student Visa?

Yes

The bachelor of arts in management provides a solid foundation in essential management concepts, techniques, communication, and organizational behavior. Students will learn to organize, motivate, and lead individuals in diverse public and private business enterprises. The program helps prepare students for success in master's degree programs in disciplines such as human resource management, integrated marketing communications, psychology, and public administration.

With an emphasis on developing skills for leaders in the business environment, the bachelor of arts in management offers a solid foundation in essential management concepts and techniques, communication, and organizational behavior. Faculty teach students to organize, motivate, and lead individuals in diverse public and private business enterprises.

A flexible course of study is designed to maximize the number of transfer credits counted toward the degree, so the bachelor of arts in management can facilitate accelerated degree completion. Students can focus their skill set by selecting from concentrations specifically designed to support their professional goals.

TOTAL UNITS -- 123

51 GENERAL EDUCATION UNITS

51 ELECTIVE / CONCENTRATION UNITS

Students who do not choose a concentration must take eleven additional upper- or lower-division courses for a total of 51 units.

A cumulative grade-point average of 2.00 (C) or higher is required in all courses taken at Golden Gate University, as well as in the courses designated "Required for the Major." Prerequisites to a course, if any, are shown in the course descriptions. All degree-seeking undergraduate students must complete their English, mathematics, and critical thinking basic proficiency requirements within their first 27 units at Golden Gate University. Placement tests must be taken prior to enrolling in ENGL 10A, 10B or 1A and MATH 10, 20 or 30 to ensure proper placement in the sequences.

Each course listed carries three semester units of credit, unless otherwise noted.

CONCENTRATIONS

GENERAL CONCENTRATION

Seventeen additional upper- or lower-courses for a total of 51 units

HUMAN RESOURCE MANAGEMENT CONCENTRATION

An undergraduate concentration designed to groom students for Human Resource leadership.

A concentration in Human Resource Management allows management students a chance to hone their skills in HR and staffing. Students will learn new methods to find and develop employees who are innovative, well-trained, utilized, and compensated and are the type of people who will lead their companies to competitive advantage. Students will obtain a versatile skill set that will serve them in making decisions about topics like training, compensation, and recruitment.

REQUIRED COURSES -- 15 UNITS

MGT 174: Labor-Management Relations
MGT 175: Personnel Recruitment, Selection & Placement
MGT 176: Compensation Decision Making
MGT 177: Training Methods & Administration

One of the following:

MGT 172: Basic Employment Law
MGT 197: Internship: Management
MGT 198A-ZZ: Special Topics in Management

ELECTIVES -- 36 UNITS

Twelve courses from any upper- or lower-division courses.

INFORMATION TECHNOLOGY CONCENTRATION

An undergraduate concentration designed to train management students to stay on the cutting edge of tech trends in the workplace.

The convergence of people, business and information is the driving force in the marketplace today. As the world becomes more dependent on the integration of these areas, individuals who have the knowledge to skillfully navigate the incorporation of this thinking in business will be on the cutting edge and a valuable asset to any company.

REQUIRED COURSES -- 18 UNITS

DATA 50: Introduction to Business & Data Analytics
ITM 105: Social Media in Business
ITM 106: Information Technology for Managers 1
ITM 107: Information Technology for Managers 2
ITM 108: Introduction to Relational Databases
PM 180: Project Management

One of the following may be included as a general elective, if appropriate:

ITM 197: Information Technology Internship
ITM 198A-ZZ: Special Topics in Information Technology

ELECTIVES -- 33 UNITS

Eleven courses from any upper- or lower-division courses.

MARKETING CONCENTRATION

An undergraduate concentration designed to prepare students for work in the marketing field.

Marketing professionals must understand their market and their customers, and possess the skills to design and deliver valuable products and services. This concentration provides the student with the fundamentals and the basic toolkit every quality marketing professional should have.

REQUIRED COURSES -- 15 UNITS

MKT 102: Consumer Behavior
MKT 103: Marketing Research
MKT 105: Integrated Marketing Communication
MKT 108: Digital Marketing Principles

One of the following:

MKT 120: Business Marketing & Sales
MKT 124: International Marketing

ELECTIVES -- 36 UNITS

Twelve courses from any upper- or lower-division courses.

PSYCHOLOGY CONCENTRATION

The psychology concentration is designed to provide undergraduate students with a broad overview of the relevant topics, major concepts, and core theoretical perspectives within the discipline of psychology. Students will cultivate knowledge and skills from the core domains of psychology, including: biological, clinical, cognitive, developmental, and social psychology. Students will apply psychological tools and insights in both personal and professional settings.

REQUIRED PSYCHOLOGY COURSES -- 3 UNITS

PSYCH 10: Introduction to Psychology

PSYCHOLOGY ELECTIVE COURSES -- 12 UNITS

LIT 100: Business, Psychology & Modern Literature
MGT 141: Organizational Leadership
OLHS 110: Emotional & Social Intelligence at Work
PSYCH 102: Lifespan Development: Theories & Applications
PSYCH 108: Research Design & Experimental Methods
PSYCH 113: Psychology & Technology
PSYCH 115: Introduction to Biopsychology
PSYCH 120: Principles & Methods of Counseling
PSYCH 121: Abnormal Psychology
PSYCH 125: Psychology of Death, Dying & Bereavement
PSYCH 143: Psychology of Leadership
PSYCH 190: Strands of a System: Psychology Capstone
PSYCH 198A-ZZ: Special Topics In Psychology

ELECTIVE COURSES -- 36 UNITS

Twelve 3-unit upper or lower-division courses from any subject.

Note: since PSYCH 10 is required for the Psychology concentration, students who take the course to fulfill the Liberal Studies Core requirement must take an additional 3 units of elective coursework to complete the 123 units required for the degree.

PUBLIC ADMINISTRATION CONCENTRATION

An undergraduate concentration teaching the latest changes and developments in the field of public policy.

Today's public administrators have to deliver public services in close coordination and partnership with businesses and community-based organizations, domestically and internationally. Thus, there is a compelling need to deepen the student's critical understanding of governance institutions, policy-makers, legal and regulatory processes, business-government-civil society relations, as well as ethics, accountability, and anti-corruption strategies

REQUIRED COURSES -- 15 UNITS

PAD 100: Public Policy and Administration

Four of the following:

PAD 102: Policy Making & Analysis
PAD 104: Privatization & the Public Service
PAD 105: Public Budgeting Techniques & Processes
PAD 106: Administrative Law & Justice
PAD 197: Internship: Public Administration
PAD 198A-ZZ: Special Topics in Public Administration
PAD 199: Directed Study in Public Administration

EMPA PROGRAM COURSES - 12 UNITS

Select three of the following:

EMPA 302: Public Policy Analysis and Program Evaluation
EMPA 304: Public Enterprise Management and Public Sector Business Relations
EMPA 305: Budgeting and Financial Management
EMPA 306: Public Service and the Law

Students must earn a “C-” or better grade in order for these courses to count toward the Executive Public Administration degree program.

ELECTIVES -- 36 UNITS

Twelve courses from any upper- or lower-division courses.

DECLARING CONCENTRATIONS

Students may declare concentrations when they have completed the coursework required for their desired concentrations, or after the “Last Day to Drop Course without Tuition Charge” (per the Academic Calendar) for their final terms, if they will be able to complete their concentrations in their final terms.

To be eligible to declare concentrations, students must have already completed the required concentration coursework, or be able to complete it in their final terms without requiring waivers, substitutions, or directed study courses, unless they are approved in advance by the department chair, program director, or dean.

Students may declare up to two concentrations in a given degree program. Students seeking to declare more than two concentrations will be required to appeal to the dean or vice president of academic affairs for approval. Students’ diplomas will list the concentrations that they had successfully completed at the time their degrees were conferred. Students may not declare additional concentrations after their degrees have been conferred.

LEARNING OUTCOMES

Students who complete the BA in Management, including the general education curriculum, will be able to:

Construct written communications that clearly articulates and promotes business ideas, arguments, or solutions
Demonstrate interpersonal communication skills in collaborative projects, through persuasive speech, and in providing clear directions, instructions, and guidelines within a business setting
Address a complex problem in business management using strategies and tactics that lead to the development of actionable solutions
Demonstrate ethical decision-making in business and develops strategies, practices, and policies that advance ethical management practices and corporate social responsibility
Locate, evaluate and apply information, using a variety of research tools, in analysis of a complex business management problem
Analyze and interpret quantitative data and apply results to improve business management strategy, tactics, and practice
Demonstrate the self-awareness and habits required to identify, integrate, and apply new information and skills that increase personal and professional effectiveness in business contexts
Define, explain, and correctly apply concepts, theories and practices in business management
Develop innovative approaches and solutions to an existing or emerging challenge in business management that also draw on disciplinary perspectives of ethics, other humanities and/or social sciences
Integrate and apply concepts, theories, strategies, and tactics of business management in the construction of summative projects

Featured Alumni

Dara Grey

BA 11

Solutions Consultant
NAVEX Global

Myleka Johnson

BA 15

Project Analyst
UCSF School of Medicine

Angelina Grona

BA 15

Events Marketing Manager
Invoca

Everyone at GGU is committed to helping you. For example, you call about class registration and within two minutes you have someone on the phone to help you. Even the librarians were absolutely brilliant in helping me make my research faster. That is the advantage of how GGU operates.

Mohammed KhalilBA 17