Course Catalog

Golden Gate University offers degree and certificate programs at three teaching centers and online.

NUMBER COURSE TITLE
DBA 800
Doctoral Writing and Research Methods

4 Unit(s)

The course facilitates the student's development of writing and research skills that meet the doctoral program's writing style standards. This style consists of direct, economical, precise expository prose, written to the standard of a publishable doctoral dissertation and professional publication. This course uses a combination of recorded lecture videos, graded writing/editing assessments, and online class activities to develop the writing skills necessary to undertake doctoral level writing and ethical research. These require a high level of proficiency, as well as the ability to analyze, integrate, and synthesize the written work of others.

DBA 801
Quantitative Research and Analysis

4 Unit(s)

Topics include survey design; experimental design; statistical analysis of survey and experimental data; multivariate statistical analysis including analysis of variance, multiple regression, the general linear model, factor analysis, and other methods; time series analysis; and other topics. Students will learn how to interpret the statistical results contained in scholarly papers and articles. Students will learn how to apply these methods using statistical software through hands-on analysis of research data sets.

DBA 802
Qualitative Research and Analysis

4 Unit(s)

Examines contemporary approaches to qualitative analysis in business. Students will learn about and practice using such qualitative research techniques as open-ended interviewing, focus groups and the case study approach. Other topics include the use of qualitative research software, the philosophic foundations of knowledge and the effective display of data.

DBA 806
Operations and Technology Systems

4 Unit(s)

Integrates the theory, research and practice from the fields of operations and technology management with a focus on the deployment of technology systems into manufacturing and service-related processes. Students will explore the fundamental issues and recent developments in the field of operations management, along with theories of technology adoption and information transfer. These theories will be used in the examination of the research and application of evolving operations concepts and techniques, productivity and competitiveness programs, and planning and implementation of operations and technology-based systems in redefining the organization of work.

View Course Sections: Spring 2023

DBA 820
Corporate Finance

4 Unit(s)

Examines financial processes as they relate to corporate financial decision making and the types of near-term and long-term financial decisions which must be made by managers. Topics include capital structure, credit policies, financial operation, capital budgeting and transaction financing.

DBA 821
Financial Theory and Applications

4 Unit(s)

Explores contemporary financial theories and investigates their applications, particularly in the field of corporate finance and risk management. Topics include portfolio theory, asset pricing models, option theory, agency theory and corporate governance, and behavioral economics. The latest developments and research work in financial risk management are also discussed.

DBA 822
International Finance

4 Unit(s)

This course focuses on the Financial Management of firms that operate in a global business environment. Students will examine the theory and empirical research in International corporate Finance and International Investments. Topics in this course will include international financial markets, foreign exchange derivative markets, risk management, and portfolio management in the global marketplace.

DBA 830
Competitive and Global Supply Chain Management Strategies

4 Unit(s)

One of the most important decisions made by businesses is the competitive advantage they want to establish to support their success. This is a complicated issue involving all aspects of the business but mainly marketing, finance and the global supply chain management (GSCM). This course will look at GSCM's alignment with different competitive strategies to determine the right plan, design, competence, and capacity resources needed to support them. There is significant information regarding this alignment in literature, academics, consulting, and case studies from such sources as Stanford University, MIT, Wharton School of Business, and leading consulting firms.

DBA 831
Global Supply Chain Planning, Tactics, and Execution

4 Unit(s)

Aligning GSCM strategy, design, and competence with marketing strategy is the first step but success requires corporate planning that will ensure the strategies are achieved. GSCM is referred to as supply chain planning and control. It is led by executive engagement through a business plan called the Sales and Operations Plan (SOP) that keeps both GSCM and marketing on schedule. This then leads to three levels of aggregate planning, detailed scheduling, and execution. Tactics are invoked to measure and evaluate performance of GSCM and to determine if strategic capacity resources are both adequate and being used adequately. This leads to performance improvement programs and best practices to insure GSCM is constantly ready for the critical tasks ahead. Case studies, literature, experts and templates from leading companies will be used to accomplish the learning objectives of this course.

DBA 832
Digital Supply Chain Strategy

4 Unit(s)

The world will soon be digital and so will the supply chain with the advent of the industrial Internet of Things, faster communication technologies, artificial intelligence and machine learning, data analysis, robotics, and autonomous operations that might not just be on earth. How can executives prepare for this onslaught of new technology? Leading experts are saying that it's through a well-prepared digital supply chain strategy that looks at the what, when, and how of onboarding the technology to support the supply chain strategies. This course will use leading research references to explore the formation of this strategy for executives who will be asked to lead the way.

DBA 840
Foundations of Digital Strategy

4 Unit(s)

A digital strategy is a plan for maximizing the business benefits of technological changes and advancements and aligning with business strategy. This course enables students to analyze and understand how technological change impacts firms, markets, supply chains, and regulatory/policy structures. Information and communication technologies play multiple roles within businesses, organizations, industries, and societies. This course will examine the role technological changes and advancements (e.g., IoT, RPA, Big Data Analytics, AI/ML) play in disrupting, innovating, and transforming businesses in a variety of contexts.

DBA 841
Digital Transformation Promise: Creating Value From Business Innovation

4 Unit(s)

For a successful digital transformation, organizations require an understanding not only of the capabilities of new technologies, but also of customers' evolving requirements, and the overall direction of the business. This course will provide key elements of digital transformation such as Process Transformation, Business Model Transformation, Domain Transformation, Cultural / Organization Transformation etc., that are essential for business. This course will enable students to understand the value of digital transformation through application of these key elements to one or more domains.

DBA 842
Jobs of Tomorrow: the Future of Work, Workplace and Workforce

4 Unit(s)

"The Fourth Industrial Revolution is creating demand for millions of new jobs, with vast new opportunities for fulfilling people's potential and aspirations. However, in order to turn these opportunities into reality, new sources of data and innovative approaches to understand emerging jobs and skills, as well as to empower effective and coordinated large-scale action are urgently needed across the globe." World Economic Forum Report - January 2020. The course provides a high-level overview of digital technologies as applied to different perspectives around the future of work, workplace and workforce taking on the lens of business, policy, and workforce development. Embedded in the approach is the assumption that tackling these complex workplace and workforce issues will require new competencies for executives, including the ability to collaborate with and understand the needs of workforce, policy leaders, and technology.

DBA 850
Managing Data As an Asset

4 Unit(s)

Data's single version of "truth" is often missing in companies. It is almost fated that different versions of information about a company exist causing major inefficacies throughout departments. By applying Master Data Management, you will explore a set of processes, used through a collaboration of business and IT professionals, to centrally manage and evaluate, identify, store, share and distribute data or information within a firm. These technology-enabled set of processes will be analyzed by industry and companies to gain knowledge in establishing uniformity, accuracy, stewardship, and accountability of the organization's shared data elements.

DBA 851
Operational Performance Management

4 Unit(s)

Operational Performance Management is a dynamic subset of Business Analytics that has yet to be consistently mastered by many successful firms due to an ever-changing business environment. For this reason, Operational Performance Management is a growing field which needs to be fully explored and developed. Both strategic and practical implications related to Operational Performance Management will be discussed infusing decision-making in organizations by top management. Frameworks currently offered in this field will be explored but new ones will be developed as part of this course. Strategy mapping, balanced scorecards, and Key Performance Indicators will be used to holistically analyze and drive a firm to success. Drawing on various sources and analyzing key BIG DATA needed to advance a company's strategic vision will be explored. Practitioners, who seek competitive advantages through enhancing organizational performance, will grow their expertise in this course through analyzing, mapping, and driving organizations towards their vision and strategic goals.

DBA 852
Application of AI in Solving Business Problems

4 Unit(s)

Provides the basic knowledge needed to implement Artificial intelligence (AI) technologies, data analytics, and tools to improve business efficiency, risk mitigation, and fraud detection. The student will gain a strong footing to cope with the changes that are to come with the ever-growing reliance on computer technology, the evolution of the Internet of Things, and the resulting explosion of data. To utilize the benefits of AI, students will examine how various businesses are leveraging various tools of AI and emerging data analytics technologies to gain insights and improve efficiency, predict risk, and design methods for its mitigation. The students will learn through case studies, the design and implementation of a new class of AI-based business processes as overlays to current business process implementations. After the completion of the course, the student will be able to apply various emerging AI technologies to provide various business solutions.

DBA 860
Foundations of AI/ML

4 Unit(s)

This course provides a broad introduction to Statistics and Probability in Decision Modeling, machine learning and its types and Data Visualization arts. It covers supervised learning, unsupervised learning, learning theory (bias/variance tradeoffs). The course will also discuss about different applications of Artificial Intelligence (AI) and Machine Learning (ML). It covers the storytelling ability using Data Visualization. This course will also discuss about building machine learning applications with statistics and Visualization for finding better insights.

DBA 861
Advanced AI/ML

4 Unit(s)

This course introduces students to the advanced technical foundation of Machine Learning (ML) and its current use. The students will apply Python programing and advanced statistical analysis to conduct ML exercises by conducting advanced projects in a variety of business contexts.

DBA 862
AI/ML Promise: Enabling Business Innovation

4 Unit(s)

This course will examine the role and utility of Artificial Intelligence (AI) / Machine Learning (ML) in disrupting, innovating, and transforming businesses in a variety of contexts. The course focuses on an examination and analysis of how AI / ML is impacting various industries through project-based exercises.

DBA 863
Applying ML to Big Data in the Real World

4 Unit(s)

This course reviews and examines the role and utility of Artificial Intelligence (AI) / Machine Learning (ML) in various business contexts by applying advanced ML technologies to real-world problems and Big Data. It provides a broad introduction to data structures, SQL, algorithms, and will explore advanced Python for ML engineering. The course also covers advanced platforms for accessing, querying and analyzing Big Data, including Hadoop, Spark, and Spark Kafka.

DBA 870
Marketing Management

4 Unit(s)

Covers the full range of the principles, theories, and practice of the management of the marketing function. Students will learn the theories of the field including both key seminal literature and current published research. Students will explore problem-solving techniques for practical application through cases and modeling techniques, and will study current developments in marketing from both academic and practitioner perspectives.

DBA 871
Consumer Behavior

4 Unit(s)

This doctoral seminar is an introduction to the study of consumer behavior. Students will gain an understanding of judgment, choice, and decision-making processes including attitude theory and persuasion. Classic papers that represent foundational ideas in the field as well as papers about more recent findings and controversies will be examined.

DBA 872
Digital Marketing and New Media

4 Unit(s)

The dramatic growth in digital platforms has transformed marketing. Via extensive review of the research literature, this course examines a variety of topics in the field including online advertising, electronic word-of-mouth, social media, the impact of mobile platforms, and evolving consumer behavior.

DBA 880
Leadership Theory, Research and Application

4 Unit(s)

The need for strong organizational leadership has never been greater. Adaptive and nimble leadership is required to succeed in our rapidly changing global marketplace. Yet, the field of leadership is vast with no real consensus on what it takes to be an exemplary leader. Through a review of current and past literature and recent empirical research, students will compare and contrast several leadership theories. Students will choose an in-depth focus on a leadership area of interest and will also be required to apply one leadership theory in their business life. Students will leave the course with an overview of leadership studies, knowledge of important scholarly and practitioner work, and practice applying a theory in the business world.

DBA 881
Strategic Leadership

4 Unit(s)

Strategic leaders create a compelling organizational future vision, mission, and values, ensure that a critical mass is aligned and that the organizational culture and systems support that mission and vision. Students will learn about classic and current strategic leadership approaches and empirical research. They will engage in strategic thinking, analyze elements of a strategy, apply what they are learning in the real world, and evaluate and write an in-depth paper about a specific complex business leadership challenge. Students will leave this course with a set of critical skills and a framework to become an effective strategic leader in today's environment.

DBA 882
Leading Complex Change

4 Unit(s)

This course provides students with a framework to evaluate current theories and research related to leading complex change. Students are introduced to cutting edge theories and leadership practices that will allow them to analyze the environmental, organizational, leadership, and individual factors necessary to successfully lead change in a VUCA world. Students will apply what they are learning to a present-day business challenge and will create a well-researched point of view about how to lead change in a complex world.

DBA 890
Dissertation Research

4 Unit(s)

This course provides the student the opportunity to complete a doctoral dissertation research which contributes to the body of knowledge in one's field. Students work with a mentor/dissertation chair to present significant new data or reassesses data already available, offer fresh insights, and complete substantial revisions before a doctoral dissertation is finally accepted. The dissertation begins with an introduction that gives the reader a clear expectation of what is to follow and establishes the context for the research as well as its significance. It reviews relevant literature so that the reader can see continuity between the dissertation and prior research in the field of focus. The research design and methodology describe how the research question(s) will be answered. The dissertation presents evidence which is factually and logically valid, and which is ordered in an appropriate analytic structure. It ends with carefully considered conclusions, based upon the research results and analysis, which are consistent with the introduction.

DBA 895
Directed Study

4 Unit(s)

Provides individual study of selected topics under the supervision of a faculty member. Directed study topics are based on seminars in the doctoral program. Directed study may be substituted for seminars under certain conditions, with the approval of the DBA program director.

DBA 897
Independent Study

4 Unit(s)

Provides the opportunity for you to conduct research based upon a formal proposal, approved by the DBA program director, that results in a research product. Independent Study projects are not substituted for required seminars.

View Course Sections: Fall 2022

DBA 899
Dissertation Research

012 Unit(s)

May be applied for only after completion of all required coursework and passing the Qualifying examination. See the DBA Policies and Procedures Manual for specifics.

View Course Sections: Spring 2023 , Fall 2022